Luca.
Show me your numbers. I'll show you what's broken.
Sunset hero / lookalike-1%
ROAS 1.1 for 96h. Floor is 1.4.
He watches your ad spend 24/7. Like a media buyer who actually cares.
He's not waiting for you to ask why your CPA is up. He already knows.
Reads your live campaign data: ROAS, CPA, CTR, frequency, spend pacing
Spots creative fatigue before performance crashes
Generates ad copy and creative variants when something's tired
Takes Mila's top-performing organic posts and proposes them as paid ads
Suggests audience targeting based on your store data
Sends a daily morning briefing and a weekly performance report
Here's exactly what Lucais doing while you're running the rest of your business.
- Monitors every active ad set's ROAS, CPA, frequency, and creative fatigue
- Auto-pauses creatives that fall below your floor for more than 48 hours
- Promotes new winners to higher budget tiers
- Briefs Mila on which ad creatives are working so she can produce more
- Tests one new audience and one new creative angle
- Sends you a 1-paragraph spend report Friday with what changed and why
Three things you might text Lucathis week. You don't have to phrase it perfectly. he'll figure out what you mean.
But often you don't ask, he's already messaged you.
- Luca, why is my CPA up this week?
- Luca, run last month's top Reel as an ad.
- Luca, what should I cut?
Three messages · across one week · Luca replied to all of them
Your Meta Ads account. Your Shopify revenue data. Mila's content library.
- Luca can pause underperforming ads automatically (you'll be notified). Anything that increases spend, launches new campaigns, or commits new budget waits for your explicit yes.